AI Search Recovery
Verkeer gedaald door Google AI Overviews? Zo herstel je
Posities gelijk maar verkeer zakt door Google AI Overviews? Zo stel je de diagnose in Search Console en herstel je je Shopify-verkeer met GEO.
Lawrence Dauchy··4 min
Multimodal & Voice Search
Voice search optimaliseren voor je Shopify-winkel
Klanten zoeken steeds vaker hardop. Zo optimaliseer je je Shopify-winkel voor voice search met natuurlijke taal, FAQ-schema en directe antwoorden.
Lawrence Dauchy··4 min
Multilingual GEO
Waarom autoriteit de hoogste LLM-waarde heeft voor D2C
Bij digitale producten beslist vertrouwen of de AI je noemt. Waarom autoriteit (E-E-A-T) de hoogste LLM-waarde heeft voor digitaal D2C en hoe Nivk.com die opbouwt op Shopify.
Lawrence Dauchy··3 min
Agentic Commerce
OpenAI Instant Checkout and Shopify: What to Prepare
ChatGPT can now surface and buy products in chat via the Agentic Commerce Protocol. Here is how Shopify stores connect and the product data to prepare.
Lawrence Dauchy··6 min
Multimodal & Voice Search
Get Your Shopify Store Into ChatGPT Custom GPTs
How custom GPTs and ChatGPT pull store and product data, plus the exact way to structure a Shopify store so it is usable, retrievable, and citable inside them.
Lawrence Dauchy··6 min
Enterprise Strategy
Outsource LLM Optimization Across a D2C Brand Portfolio
How D2C aggregators and holding companies outsource LLM optimization across a portfolio, quantify AI search risk for the board, and protect exit multiples.
Lawrence Dauchy··7 min
Omnichannel & Local
Pan-Nordic LLMO: Shopify Data For Nordic AI Search
How a Shopify brand structures product data so AI chat answers buyers in Swedish, Danish, Norwegian, Finnish, and Swenglish, and gets cited across all four markets.
Lawrence Dauchy··8 min
DTC Verticals
Winning "Best Alternative to X" Searches in Perplexity
When buyers ask Perplexity for the best alternative to a competitor, only three or four brands get named. Here is how your Shopify store becomes one of them.
Lawrence Dauchy··6 min
Core ecommerce GEO
How to get your Shopify products cited in Perplexity
Perplexity cites differently from ChatGPT, leaning on editorial and review sources over raw product pages. Here is how a Shopify store earns its citations and the high intent clicks.
Lawrence Dauchy··4 min
Conversion & Checkout
How to get your Shopify products into Perplexity Shopping
Perplexity Shopping lets users research and buy in one place from structured product cards. Here is how it works and how a Shopify store gets surfaced and bought.
Lawrence Dauchy··4 min
DTC Verticals
Getting Pet Brands Recommended in ChatGPT
How Shopify pet food, supplement, and accessory brands earn ChatGPT citations for 'best for dogs and cats' queries with specifics, safety facts, and schema.
Lawrence Dauchy··7 min
Marketplace Defense
Positioning SaaS Tools in Generative AI Marketplaces
Apps and SaaS billed through Shopify rarely surface when buyers ask an AI assistant for a tool. Here is how to make your software the named pick in those answers.
Lawrence Dauchy··7 min