6 posts tagged Analytics: Shopify SEO and GEO guides, playbooks and research from the Nivk.com team.
Rank trackers were built for a world with positions, query logs, and clicks. AI search has none of the three, and the dashboards pretending otherwise are measuring the shadow of a market that moved. Here is what is genuinely knowable, and how.
Rank trackers cannot see how B2B buyers discover vendors in AI answers. Here are the answer-engine metrics that replace positions and clicks.
GA4 range la majeure partie de votre trafic ChatGPT et Perplexity dans Direct. Voici comment l'isoler vraiment et le relier à vos ventes sur Shopify.
Verkeer uit ChatGPT en Perplexity verstopt zich onder referral in GA4. Zo maak je AI-verwijzingen zichtbaar met een aangepaste kanaalgroep en regex.
How do you track AI bots and ChatGPT referral traffic in GA4 for a Shopify store? GA4 sees AI visitors but not crawlers. Here is the full setup.
AI traffic from ChatGPT and Perplexity is already arriving, but GA4 buries it. Here is where AI referrals show up, how to build a segment, and the blind spots you cannot close.
