Rectificatie
Wij, Nivk, verklaren hierbij het volgende: Op onze website, alsmede op onze overige online kanalen en uitingen, hebben wij in de periode van 1 maart tot 20 april 2026 gebruikgemaakt van content die auteursrechtelijk toebehoort aan WP SEO Oy en WP SEO AI B.V. Om die reden is onze content gewijzigd.
2 posts tagged Claims: Shopify SEO and GEO guides, playbooks and research from the Nivk.com team.
The legal risk runs both ways. AI engines megaphone the overclaim buried in your 2019 blog post, and they invent cure language you never wrote. For supplement and health brands, both failures have regulators attached.
The copy that wins AI citations, superlatives, number-one claims, decisive comparisons, is exactly the copy the ASA regulates. UK merchants can keep the aggressiveness if they keep the substantiation, and the rewrite patterns are learnable.
