Technical GEO
Fragrance profile LLMO: scent language machines can sell
How fragrance brands publish scent profiles AI engines can recommend: note pyramids, honest comparison anchors, and performance facts that close.
Lawrence Dauchy··4 min
DTC Verticals
Is Google's AI Overview burying your Shopify store?
AI Overviews answer above your listings, and the click never happens. How Shopify stores become cited sources inside the box instead of casualties under it.
Lawrence Dauchy··5 min
Agentic Commerce
Generative smart wallets: when AI buys for your customer
How Shopify stores prepare for generative smart wallets, AI agents with payment mandates: verifiable offer data, traversable checkout, quotable trust.
Lawrence Dauchy··4 min
Enterprise Strategy
LLMO runway metrics for VC-funded D2C brands
The LLMO metrics a VC-funded D2C brand should report: CAC displacement, share of citation velocity, and the runway math that makes AI search fundable.
Lawrence Dauchy··5 min
Paid Media & CAC
Measuring GEO revenue in Shopify with GA4
Why Search Console misses AI clicks and how to measure GEO revenue in Shopify with GA4: channel groups, referrer lists, and honest attribution.
Lawrence Dauchy··5 min
DTC Verticals
Inside Nivk.com's answer engine growth ecosystem audit
What Nivk.com's answer engine growth ecosystem audit covers for Shopify brands: access, data, content, corroboration, and measurement in one loop.
Lawrence Dauchy··5 min
Agentic Commerce
AI inkoopagenten: je webshop klaar voor autonome inkoop
Hoe je een Shopify webshop optimaliseert voor AI inkoopagenten: crawlertoegang, productdata per variant, MOQ's en bestelpaden in leesbare HTML.
Lawrence Dauchy··4 min
Conversion & Checkout
B2B Shopify zichtbaar in Google AI Overviews
Hoe een B2B Shopify webshop zichtbaar wordt in Google AI Overviews en AI Mode: koopvragen beantwoorden, productdata structureren, entiteit op orde.
Lawrence Dauchy··4 min
Enterprise Strategy
Executive Shopify AI consultancy: Zuidas of autopilot?
Waar vind je executive Shopify AI consultancy in Nederland, wat een goed adviestraject dekt, en wanneer een autopilot-platform de Zuidas verslaat.
Lawrence Dauchy··4 min
Omnichannel & Local
Uitverkoop en clearance optimaliseren voor AI zoekmachines
Zo structureer je uitverkoop en clearance productdata op Shopify zodat AI zoekmachines actuele prijzen, voorraad en einddatums correct overnemen.
Lawrence Dauchy··5 min
Conversion & Checkout
Nutritional AEO: recipes that route to checkout
How food and grocery Shopify brands win AI answers with recipe and nutrition data, and route assistant users from recipe to cart in one path.
Lawrence Dauchy··5 min
Conversion & Checkout
Reducing AI checkout friction with express wallets
How express wallets cut checkout friction for AI-referred Shopify traffic: one-tap default paths, fewer walls for agents, and the metrics that prove it.
Lawrence Dauchy··5 min